Graduate Diploma in Creative Entrepreneurship

Programme details

Translation Tohu Paetahi Pōkairua Kaipakihianga Auaha
Code WR3117
Level 7
Credits 120
Duration 1 year
IntakesSemester 1, Semester 2
Study options Full-time, Part-time
Part-time study will take 3 years to complete
LocationRotorua (Mokoia)
All of our full-time programmes qualify for student loans and allowances through StudyLink. Many part-time programmes also qualify. Apply online at www.studylink.govt.nz or phone 0800 88 99 00. Apply early to help avoid enrolment and payment delays.

Information for international students

Tuition fee$19,950
IntakesFebruary, July
Minimum IELTS6.0 with no band score lower than 5.5
Duration (length of study)1 year
Application Checklist and RequirementsView the information page to see what documents you must supply with your application.
 International Student Apply now International Student Enquiry

Programme aim

This programme aims to develop students’ knowledge and skills to innovate as practitioners in emerging creative industries. Their interdisciplinary (Art, Graphic Design; Fashion; and Interior Design), hands‐on coursework will emphasize the conceptualization of innovative products and the structuring of innovation processes. Students will explore the opportunities in being part of diverse teams which address multidisciplinary dimensions of complex challenges and produce breakthrough solutions.

The programme also aims to enable graduates to navigate new markets, identify the diverse experts who will be able to skilfully collaborate with each other, and participate from concept to product. Graduates will have the skills, knowledge and attributes to be entrepreneurs and contribute to the creative industries in Aotearoa New Zealand.

Career opportunities

Graphic designer, museum or gallery worker, independent studio or public works artist, artist’s assistant, retail display designer, printer, photographer, photographer’s assistant, tertiary teacher of art and design; self-employed practising artist or designer; candidate for postgraduate study

Award information

To achieve the award of the Graduate Diploma in Creative Entrepreneurship you must pass a total of 120 credits.

Knowledge and skills you will gain

Graduates will be able to:

  1. Apply creative thinking skills, theoretical knowledge and specialised skills to generate innovative creative works.
  2. Critically analyse information and apply research skills to develop and refine ideas, towards producing creative outputs.
  3. Demonstrate professional and ethical business practices and prepare for selected career.
  4. Sustain a studio practice employing principles of analytical and critical investigation and experimentation.
  5. Demonstrate intellectual independence, critical thinking and analytic rigour when evaluating own work and the work of others.
  6. Inventively apply traditional and emerging technologies to create solutions for real world design challenges.
  7. Work effectively both independently and collaboratively to manage project briefs from inception to completion.
  8. Effectively communicate to a range of audiences using a variety of strategies.
  9. Identify business opportunities, systems and strategies for small business concepts, products or services within the creative sector being cognisant of sustainability.
  10. Identify personal values and position relative to political, social, bicultural, economic and environmental frameworks that impact on creative work within Aotearoa New Zealand.
  11. Produce a range of practice‐based innovative outputs/works informed by contemporary and historic contexts.
  12. Apply technical skills utilising emergent technologies and professional competencies using project management skills.

Entry criteria

Admission and entry requirements for this qualification are in accordance with the academic regulations.

  • Applicants must be 17 years of age or over.
  • Applicants must be New Zealand citizens, permanent residents or have the requisite visa for study purposes.
  • Students must be able to demonstrate adequate literacy and/or numeracy skills to enable them to meet all academic and health and safety requirements of the programme/course on which they enrol

New Zealand citizen or permanent residents must:

  • have completed an undergraduate degree in any creative technologies or related discipline; or
  • be able to demonstrate equivalent practical, professional or educational experience relevant to the creative context (a curriculum vitae must be submitted detailing relevant work experience and educational achievements) of:
  • three years or in exceptional circumstances, based on academic merit and/or relevant experience, students who do not have three years may be considered for admission subject to an interview with the Programme Area Lead, a prescribed programme of studies and approval by the Head of Department.

International applicants must:

  • have completed an undergraduate degree in any creative technologies or related discipline; or
  • be able to demonstrate at least three years equivalent practical, professional or educational experience relevant to the creative context (a curriculum vitae must be submitted detailing relevant work experience and educational achievements).

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Compulsory courses

Course details
CREA.5102 Creative Technologies I: Hangarau Auaha I
The aim of this course is to develop students’ skills and knowledge across a range of digital software and relevant technologies used within the creative industries. Students will work with a given brief to research and develop concepts which are communciated in a visual format.
Credits 15 Intakes Semester 1
CREA.5103 Art and Design in Aotearoa: Mahi Toi, Hoahoa i Aotearoa
Students will gain knowledge of New Zealand art and design including influential artists, designers and craftspeople. Students will gain both practical and theoretical knowledge of art and design practices, culminating in the development of a personal design response that reflects their own cultural perspective and references one or more aspects...
Credits 15 Intakes Semester 1
CREA.6101 Business Skills for Creative Entrepreneurs: Pūmanawa Pakihi mō ngā Rakahinonga Auaha
The aim of this course is to introduce students to fundamental knowledge and skills for establishing a creative business. Students will examine a range of business structures and models, local and global production and distribution processes, and financial and legislative requirements relevant to creative industries. A core focus of this...
Credits 15 Intakes Semester 1
CREA.6107 Marketing Strategies for Creatives: Rautaki Whakatairanga Auahatanga
Students will research, explore and evaluate a range of marketing approaches and strategies used within the creative industires. They will select appropriate methods and prepare a marketing plan for a self-identified business concept, product or promotional event. A core focus of this course is the development of marketing materials to...
Credits 15 Intakes Semester 2
CREA.7101 Creative Incubator: Pūrereawhi Auaha
The aim of this course is to equip students with the skills and knowledge to research and analyse potential markets for future business opportunities. Students will apply creative thinking skills to develop a commercially viable idea for a product or service, including a business plan, and communicate the idea to...
Credits 30 Intakes Semester 1
CREA.7104 The Innovation – Proposal: Te Hiringa - Te Tono
The aim of this course is to develop student capability in researching, developing and presenting a project proposal for a significant creative work which may be focused on an industry, self-initiated brief, internship or a combination of these. Students will critically analyse and contextualise the proposed creative work and its...
Credits 15 Intakes Semester 2
CREA.7105 The Innovation – Creative Project: Te Hiringa – Kaupapa Auaha
Students will explore, experiment and further develop advanced technical skills, sustained research and knowledge through the generation of a creative project completed to an industry standard. Students will develop a creative work which may be focused on an industry, self-initiated brief, internship or combination of these. The work may be...
Credits 30 Intakes Semester 2


*Course cost: Standard fee for New Zealand residents only. Fees for non-New Zealand residents will vary, visit the International Programmes and Tuition Fees information page.

Page last updated: 01 Sep 2017